Lidan LIU (CEO, designaffairs China)

Mar 9, 2017, 10:30 AM – 2:00 PM (UTC)

Shanghai

naked Hub@NJL,, 5/F, No.89 Taixing Road, near Wujiang Road, Shanghai, 200011

Lidan LIU is the CEO of designaffairs China. Upon graduating with a Master Degree in Industrial Design at the University of Duisburg-Essen, Lidan returned to Shanghai and founded XLPLUS Design (2006-2011). In 2011, XLPLUS Design merged with designaffairs Group, one of the world’s leading strategic design consultancies.

In-person event

About this event

Lidan LIU is the CEO of designaffairs China. Upon graduating with a Master Degree in Industrial Design at the University of Duisburg-Essen, Lidan returned to Shanghai and founded XLPLUS Design (2006-2011). In 2011, XLPLUS Design merged with designaffairs Group, one of the world’s leading strategic design consultancies.

In her capacity as the CEO of designaffairs China, Lidan has directed her team towards winning more than 60 major international design awards including iF Award, Red Dot Award, Good Design Awards (Chicago) and Plus X Award. She has also been a member of the iF Award jury for the categories of Product Design and Concept Design multiple times.

Founded in 1960, designaffairs is a strategic design consultancy which integrates product development and brand strategy. It was the former design department of Siemens Group, and became an independent company in 2007. designaffairs has cooperated with many clients worldwide, including BMW, Siemens, SONY, Starbucks, and Bosch. Operating from three locations, two in Europe and one in Asia, designaffairs can be found in Munich, Erlangen,and Shanghai.

designaffairs operates successfully using an international operation model, and is regarded as one of the most creative agencies in the world.

Lidan also serves as the Program Director of Industrial Design at Tongji University, College of Design and Innovation. She aims to bridge the gap between industry and academics, leading future designers towards innovative problem solving and independent design-thinking.

Discussions

No discussions are currently posted

Check out what happened

Speaker

  • Lidan LIU

    designaffairs China

When

When

Thursday, March 9, 2017
10:30 AM – 2:00 PM (UTC)

Agenda

10:30 AM
Networking and Food
11:30 AM
Fireside Chat
12:30 PM
Networking

Organizers

  • Mingai Zhu

    PROPELLER

    Chapter Director

  • Sunny Feng

    Content

  • Yaping Zhang

    Core Member

  • 川常

    Core Member

  • Yancey Wu

    Core Team

Global sponsors

Notion logo

Notion

Builder logo

Builder

About Startup Grind

This is Startup Grind. We are the world’s largest startup community.

Our Mission

To give startups everywhere the education and opportunities they need to build, grow, and scale their companies.

Our Values

We believe in making friends, not contacts. We believe in giving first, not taking. We believe in helping others before helping yourself.

Tools & Discounts for Startups

Take advantage of resources and offers provided by organizations we know and love, designed to help you navigate the startup journey.

Global Conference

Our annual flagship event in Silicon Valley brings together thousands of startup teams, investors and organizations from all over the world.

Join the Startup Membership

This membership gives you free access to networking, events, mentorship, office hours, and other exclusive opportunities curated by Startup Grind HQ.