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Marketing Workshop: How To Build A Great Marketing Campaign

Mar 6, 9:30 – 11:00 AM (UTC)

Edinburgh

CodeBase, 37a Castle Terrace, Edinburgh, EH1 2EL

Join this marketing workshop to learn how to build and execute great campaigns that help grow your business.

In-person event
Workshop

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About this event

It can be challenging to design a campaign from scratch, but there is an approach to help you build campaigns that positively impact your business.

They come in many shapes and sizes, so in this session we’ll deep dive into campaigns and how best to execute them that really impact your business and help maximise the success of your marketing efforts. 

In this session we’ll cover:

  • How to approach campaign planning with a multi-channel marketing plan
  • The different types of campaigns: Always-On / Big Moments
  • Your own project plan for a IRL campaign launch
  • Channel selection: what’s appropriate / effective based on your campaign goals (we’ll cover organic vs paid here to see where to invest at early stages across channels)
  • Campaign Creativity; connecting brand and messaging to your customers
  • Resourcing: how to do it on a budget to execute top quality campaigns 

Join fellow founders/ startup leaders for this workshop, hosted by Marketing expert, Amy Kelly.


Date: Thursday March 6th

Time: 9.30am - 11am

Location: Codebase, Edinburgh 


Tickets are limited, so please grab yours quickly to secure your spot. 

Coffee and pastries included. 


If you have any questions about this workshop, please email Amy: hello@amykellymarketing.co.uk


We hope to see you there!

The Startup Grind Scotland team 


Facilitator

  • Amy Kelly

    Startup Grind Scotland | AK Marketing

    Head of Marketing

When

When

Thursday, March 6, 2025
9:30 AM – 11:00 AM (UTC)

Where

Where

CodeBase
37a Castle Terrace
Edinburgh, EH1 2EL

Organizer

  • Andy Irvine

    Andy I

    Chapter Director

Strategic

CMS Scotland logo

CMS Scotland

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