Sep 7, 7:00 – 10:00 AM (UTC)
盛兴街 518 号爱奇艺潮流文化坊, 盛兴街, 成都市, 610041
加入我们，聚焦于驾驭全球品牌建设和数字营销的复杂性。 Join us for an insightful and engaging day focused on navigating the complexities of global branding and digital marketing.
在全球化的企业竞争格局中，品牌定位与发展以及跨地区的跨文化沟通构成了企业发展的两大核心支柱。品牌定位是确立企业在市场独特地位的策略行为，关键在于传递品牌价值并赢得消费者的深度认同。随着全球化业务的不断扩展，企业还需关注跨地区经营中的跨文化沟通挑战，通过多元化的沟通策略，企业能够更好地适应国际市场，实现全球资源的优化配置和品牌价值的全球传播。
In the competitive global landscape, two key pillars drive corporate success: brand positioning and cross-regional intercultural communication. Brand positioning is a strategic effort to carve out a unique place in the market, focusing on conveying brand value and earning strong consumer recognition. As businesses expand globally, they must also navigate the challenges of intercultural communication across different regions. By adopting diverse communication strategies, companies can better adapt to international markets, optimize the allocation of global resources, and effectively promote their brand value worldwide.
Saturday, September 7, 2024
7:00 AM – 10:00 AM (UTC)
Startup Grind Chengdu
Speaker and Venue Manager
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