The founders of Hellas Direct, the first 100% digital insurance company in Greece share their amazing story of transforming a particularly difficult industry. Competition, regulation and customer perception were only a few of the obstacles they had to tackle. Armed with a total funding of €23.8M, Alexis Pantazis and Emilios Markou start a crusade to rethink insurance from the ground up and are making big waves. Since launching in 2011, they have acquired tens of thousands of clients and have expanded in home insurance.

The ex-Goldman Sachs Executives that quit their job to start a new company is not your typical startup story. Alexis and Emilios have built a company against all odds in Greece and Cyprus at a time where digital was not well understood by policy makers and clients. By cutting out commissions and adopting the latest web technology, Hellas Direct offers safe drivers policies at a 15-35% discount to comparable coverage options and superior customer service. With its scientific approach to risk and its user-friendly interface, the company offers fast and easy quotes; clear choices with transparent pricing; and competitively priced policies for safe drivers.

Hellas Direct is part of Endeavor Greece, a global non profit organization that selects and supports high impact entrepreneurs through strategic guidance, access to markets and capital.