By Blake Baxter
A Lesson In Waiting

As founders we can all agree that our world is fast-paced. It’s always go, go, go. We live in the now. We have a “Get’er done” mentality. We wing it when we have to. But most of all we produce. Waiting isn’t a topic that gets discussed too often amongst entrepreneurs, until now. This Wednesday Startup Grind San Diego has the great privilege of sitting down for a fireside chat with Frank Partnoy, author of Wait: The Art and Science of Delay.

In the hustle and bustle of startup life we are constantly making decisions. Loads of research have been published analyzing why we decide to take certain courses of action. What makes Partnoy’s book one-of-a-kind is that it delves into the “whens” of decision making – the timing – which in many cases is even more important than the “whys.” Take apologies for example (all founders should be familiar with this one, as we often find ourselves asking for forgiveness rather than permission). Is delaying an apology a form of procrastination? Not according to Partnoy (and we will find out why on Wednesday).

His concept for the book started brewing back in 2008 when the financial crisis hit and left us all bewildered at the poor decisions and shortsightedness of America’s bankers and borrowers. The idea developed into a beautiful, elaborate study of delay as it relates to the world around us: sports, politics, money, dating, business, scandal, you name it!

If you are in the area please come and join us as we learn the art and science of delay as it relates to current affairs and our generation of entrepreneurs. The event will take place downtown at the EvoNexus incubator; RSVP soon as there are a limited number of tickets available. What are you waiting for!? ;)